IGCSE 0450 Business P1 Topical | 2014-2020 | Asif Iqbal

1 UNDERSTANDING BUSINESS ACTIVITY SYLLABUS
1.1 Business activity…………….…………….…………….……………… 4
1.2 Classification of businesses……………………………………………9
1.3 Enterprise, business growth and size………………………………16
1.4 Types of business organization…………………………………….. 48
1.5 Business objectives and stakeholder objectives……………….. 82
2 PEOPLE IN BUSINESS SYLLABUS
2.1 Motivating employees………………………………………………… 96
2.2 Organisation and management…………………………………… 123
2.3 Recruitment, selection and training of employees……………. 145
2.4 Internal and external communication……………………………. 182
3 MARKETING SYLLABUS
3.1 Marketing, competition and the customer……………………… 206
3.2 Market research……………………………………………………… 224
3.3 Marketing mix…………………………………………………………. 235
3.4 Marketing strategy……………………………………………………280
4 OPERATIONS MANAGEMENT SYLLABUS
4.1 Production of goods and services…………………………………286
4.2 Costs, scale of production and break-even analysis…………. 338
4.3 Achieving quality production……………………………………… 366
4.4 Location decisions…………………………………………………… 377
5 FINANCIAL INFORMATION AND DECISIONS SYLLABUS
5.1 Business finance: needs and sources…………………………… 401
5.2 Cash-flow forecasting and working capital…………………….. 426
5.3 Income statements………………………………………………….. 446
5.4 Statement of financial position……………………………………. 458
5.5 Analysis of accounts………………………………………………… 465
6 EXTERNAL INFLUENCES ON BUSINESS ACTIVITY SYLLABUS
6.1 Economic issues……………………………………………………… 489
6.2 Environmental and ethical issues………………………………… 503
6.3 Business and the international economy……………………….. 530