O Level Business Studies 7115 Paper 1 Topical from 2008-2020 with Mark Schemes

O Level Business Studies Paper 1 Topical from 2008-2020 with Mark Schemes

Topic

Syllabus 2019-21

1 UNDERSTANDING BUSINESS ACTIVITY SYLLABUS                     1

1.1 Business activity…………….…………….…………….………………            3

1.2 Classification of businesses…………………………………………...           5

1.3 Enterprise, business growth and size……………………………... 15

1.4 Types of business organization…………………………………….. 43

1.5 Business objectives and stakeholder objectives……………….. 65

2 PEOPLE IN BUSINESS SYLLABUS……………………………………. 77

2.1 Motivating employees………………………………………………… 79

2.2 Organisation and management…………………………………… 103

2.3 Recruitment, selection and training of employees……………. 126

2.4 Internal and external communication……………………………. 161

3 MARKETING SYLLABUS………………………………………………. 173

3.1 Marketing, competition and the customer……………………… 176

3.2 Market research……………………………………………………… 196

3.3 Marketing mix…………………………………………………………. 210

3.4 Marketing strategy

4 OPERATIONS MANAGEMENT SYLLABUS………………………… 233

4.1 Production of goods and services………………………………... 235

4.2 Costs, scale of production and break-even analysis…………. 283

4.3 Achieving quality production……………………………………… 310

4.4 Location decisions…………………………………………………… 316

5 FINANCIAL INFORMATION AND DECISIONS SYLLABUS……… 327

5.1 Business finance: needs and sources…………………………… 329

5.2 Cash-flow forecasting and working capital…………………….. 341

5.3 Income statements………………………………………………….. 355

5.4 Statement of financial position……………………………………. 368

5.5 Analysis of accounts………………………………………………… 375

6 EXTERNAL INFLUENCES ON BUSINESS ACTIVITY SYLLABUS 407

6.1 Economic issues……………………………………………………... 409

6.2 Environmental and ethical issues………………………………… 424

6.3 Business and the international economy……………………….. 441