O Level Business Studies 7115 Paper 1 Topical from 2009-2018 with Mark Schemes
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- O Level
- Topical Paper 1
- 2009-2018 Preview
O Level Business Studies Paper 1 Topical from 2009-2018 with Mark Schemes
Topic
Syllabus 2019-21
1 UNDERSTANDING BUSINESS ACTIVITY SYLLABUS 1
1.1 Business activity…………….…………….…………….……………… 3
1.2 Classification of businesses…………………………………………… 5
1.3 Enterprise, business growth and size……………………………… 15
1.4 Types of business organization…………………………………….. 43
1.5 Business objectives and stakeholder objectives……………….. 65
2 PEOPLE IN BUSINESS SYLLABUS……………………………………. 77
2.1 Motivating employees………………………………………………… 79
2.2 Organisation and management…………………………………… 103
2.3 Recruitment, selection and training of employees……………. 126
2.4 Internal and external communication……………………………. 161
3 MARKETING SYLLABUS………………………………………………. 173
3.1 Marketing, competition and the customer……………………… 176
3.2 Market research……………………………………………………… 196
3.3 Marketing mix…………………………………………………………. 210
3.4 Marketing strategy
4 OPERATIONS MANAGEMENT SYLLABUS………………………… 233
4.1 Production of goods and services………………………………… 235
4.2 Costs, scale of production and break-even analysis…………. 283
4.3 Achieving quality production……………………………………… 310
4.4 Location decisions…………………………………………………… 316
5 FINANCIAL INFORMATION AND DECISIONS SYLLABUS……… 327
5.1 Business finance: needs and sources…………………………… 329
5.2 Cash-flow forecasting and working capital…………………….. 341
5.3 Income statements………………………………………………….. 355
5.4 Statement of financial position……………………………………. 368
5.5 Analysis of accounts………………………………………………… 375
6 EXTERNAL INFLUENCES ON BUSINESS ACTIVITY SYLLABUS 407
6.1 Economic issues……………………………………………………… 409
6.2 Environmental and ethical issues………………………………… 424
6.3 Business and the international economy……………………….. 441
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